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The Global Communication Association (GCA) is pleased to announce the 10th international conference of communication experts and specialists from around the world, to be held in Berlin, Germany on 16-18 July, 2015. For the latest details and most updated information regarding the conference, always stay tuned to our conference site.
Established in the year 2007, GCA objectives are promotion of academic research in global communication studies among major universities worldwide; facilitation of joint projects and research opportunities among scholars and students. More importantly, GCA provides an eclectic international platform for corporate executives, communication specialists, policy makers, academicians, bureaucrats, political leaders, public relations practitioners and co-related industry professionals to meet, interact and generate new ideas for growth.
In the past, GCA conferences have been successfully organised in different countries across the globe including China, Oman, India, Malaysia, Poland, Zambia, Canada, Russia and most recently in India. For more information on the past GCA conferences, visit www.globalcomassociation.com.
The 2015 Berlin GCA conference will focus on “Digital Transformation – Media Management, Digital Education, Media Convergence, and Globalization”. At a time when communication is assuming stronger meaning and deeper significance together with the opening up of new frontiers on a variety of social media, the importance of the conference and its timing for adopting new business and communication models and digital strategies for a new environment of global information flow.


INTRODUCTION

YAHYA R. KAMALIPOUR

– President Global Communication Association

Greetings and welcome to the 10th Global Communication Association (GCA) conference in Berlin, Germany. Since its 2007 inaugural conference in China, GCA has held conferences in India, Oman, Poland, Malaysia, Zambia, Canada, and Russia, and continues to travel the world. The key objectives of GCA are to promote academic research in global communication, mass media, and related disciplines; facilitate joint projects and research opportunities among scholars and students; and promote collaboration and global cooperation. Furthermore, GCA provides an eclectic international platform for corporate executives, communication specialists, policy makers, academicians, graduate students, bureaucrats, politicians, public relations practitioners and related industry professionals to meet, discuss contemporary issues, interact, and generate new ideas and approaches for development in an intimate and collegial setting.

MIKE FRIEDRICHSEN

– Conference President

We are pleased to host the 2015 GCA in Berlin.The conference will focus on “Digital Transformation – Media Management, Digital Education, Media Convergence, and Globalization”. At a time when communication is assuming stronger meaning and deeper significance together with the opening up of new frontiers on a variety of social media, the importance of the conference and its timing for adopting new business and communication models and digital strategies for a new environment of global information flow. One highlight is the Special Session from UNESCO, which is the first one in a series of workshops, aiming to strengthen cooperation with academia in line with the UN Plan, and to establish an academic research agenda on journalists’ safety.

MING KUOK LIM

– UNESCO

More than 700 journalists have been killed in the last 10 years alone. The situation is further aggravated by other threats ranging from intimidation and harassment to restrictive policies and arbitrary detention, including attacks on women journalists. To understand and act on these issues better, quality research is needed on these topics. To encourage such research and cooperation with academia, UNESCO has developed an academic research agenda on safety of journalists in line with the UN Plan of Action on the Safety of Journalists and the Issue of Impunity. GCA with its international approach is an ideal venue to raise awareness and generate interests in the academic community on these pressing issues to freedom of expression.